The world of market research is evolving and AI is playing a bigger role than ever. Every week, a new AI platform seems to enter the industry, promising faster and better insights. But with so many options out there, how...
London/Singapore, February 20th 2025 – BoltChatAI is pleased to announce the appointment of Lester Sualog as Head of APAC, further strengthening its commitment to growth and innovation in the region. With a distinguished background in research technology, strategy and insights,...
Understanding local markets isn’t just an added bonus in today’s global market… it’s essential! Consumer habits, cultural expectations and even product preferences can vary significantly from one country to another. For businesses looking to connect with diverse audiences, a one-size-fits-all...
As the FMCG industry continues to evolve, so do the challenges! From navigating multi-regional studies to uncovering actionable insights at scale, it seems researchers can’t catch a break. That’s why we’re thrilled to announce our upcoming webinar, “Transforming Global FMCG...
As Christmas gets closer and closer, the inevitable Christmas shopping spree is on everyone’s minds. Jewellery is always on the minds of many, regardless of the occasion, Christmas or just because, it is always welcome! But there is so much...
Chocolate is more than just a treat, it’s a moment of comfort that can bring out real emotion! And for many, a connection to cherished memories. But what truly drives consumer choices when it comes to this timeless indulgence? Our...
Sustainability isn’t just a trendy talking point anymore, it’s something consumers genuinely care about. More and more, people are choosing brands that do their part for the planet, and in return, those brands are winning serious loyalty points. But what’s...
The 2024 US Presidential Election is here, and undecided voters hold the keys to some of the most critical swing states. For these voters, the decision-making process isn’t just about party lines…it’s about policies, priorities and trust. But what truly...
Halloween isn’t just about spooky costumes and feasting on sweets…it’s a holiday steeped in nostalgia, family traditions and consumer rituals. From cherished memories of trick-or-treating to elaborate home decorations, Halloween has taken on a unique identity on both sides of...
Craft beer has become more than just a beverage, it’s a way of life for its loyal fans! From innovative flavours to unique microbrewery experiences, craft beer enthusiasts are all about authenticity, creativity and community. But what really drives these...