In today’s tricky world of luxury fashion, a notable shift is underway among the younger demographic. Those born between 1997 and 2012, that we label as Generation Z (Gen Z), are saying no to new high-end purchases in favour of...
In the modern day, technology is evolving faster than ever before. Living in this digital world has put a huge dependency on telecommunications, requiring a strong and stable network 24/7. With this in mind, we set BoltChatAI on a mission...
In BoltChatAI’s latest exploration, our fully automated qualitative research tool took a dive into the complexities of the banking world. focusing on the transition from traditional to neo/challenger banks, such as Monzo and Revolut. This shift highlights changing consumer preferences...
In our most recent exploration, BoltChatAI delved into the evolving landscape of smart home technology, uncovering the ins and outs of consumer adoption, experiences and attitudes toward the devices of tomorrow. With BoltChatAI at the helm, we wanted to shed...
In our latest investigation with BoltChatAI, we ventured into the vibrant realm of tattoos and skincare! From the delicate care of freshly inked designs to the long-term preservation of vibrant art, our exploration is centred on understanding the specific needs,...
In our latest exploration with BoltChatAI, we delve into the world of luxury shopping. As we jump into what makes consumers tick, we want to uncover the essence of what draws people towards luxury fashion items. Whether it be a...
Is the pet care industry keeping up with the pace of dog owners? In the second edition of our two-part series, we are looking at the changing preferences of dog owners. How are their views affecting the market and how...
Is the pet care industry adapting to the the ever-changing demands of pet owners? What impact does shifting preferences have and how are consumers’ shaping the future of pet products and services? BoltChatAI, our AI-powered qualitative research tool, explored the...
As we step into December, the festive season kicks up a gear and brands are ramping up their annual Christmas ad campaigns.This week, we’re bringing you the second of our 2 part series unpacking holiday advertising in the UK and...
That’s right, it’s almost December. And that means brands across the land are lining up to hit us right in the warm festive feels with their big annual Christmas ad campaigns! This week, we’re bringing you the first of our...
