Bolt Insight | Consumer & Market Segmentation
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Consumer & Market
Segmentation

Understand how the mix is performing and which lever to optimise for maximum shopper impact.

What you get?

Profiling questions are a thing of past.

Decode consumers’ behavioural, emotional, and functional needs.

Define and prioritise consumer segments with a complete picture of their demographic and behavioral characteristics.

Plot audiences vs. needs to understand opportunity areas.

Generate priorities and devise plans to identify the right consumers for your products or services. 

How do we do that?

Profiling questions are a thing of past.

We offer you the best in:
Behavioural Targeting

Based on your brief, we design an engaging questionnaire

Once the questionnaire is ready, the exciting part begins. Our system is connected to social media and advertising channels.

The unique part is: We interview consumers, based on their online actions and behaviours.

  • A Google search activity
  • Content they engage with
  • Influencers they follow
  • Or purchases they make

Consumer behaviours and expectations are changing so fast, in order to

Our vision to give you a virtual seat, next to your consumers, so that you can co-create, based on their expectations.

So, how does Bolt Insight
facilitate that?

Bolt Insight is a market research platform, focused on delivering high quality consumer insight, in real time.

Our vision to give you a virtual seat, next to your consumers, so that you can co-create, based on their expectations.

Our customers' opinions
are important to us

Bolt Insight is a market research platform, focused on delivering high quality consumer insight, in real time.

Our vision to give you a virtual seat, next to your consumers, so that you can co-create, based on their expectations.

We find them in the moment.

and you can track everything on a realtime dashboard, filter or compare the results, based on demography, locations, your brands vs. competitors.

Ready to get started with bolt?

Sit next to your consumer. Innovate together in real-time.

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