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Bolt Insight at MRMW Europe 2026

MRMW Europe, one of the most respected events on the market research calendar...

Robbie Lees

Digital Marketing Manager

Bolt Insight X Essity at MRMW EU 2026

Last week the Bolt Insight team headed to Berlin for MRMW Europe 2026, one of the most respected events on the market research calendar.

Two brilliant days at the Leonardo Royal Berlin Alexanderplatz, packed with great conversations, sharp thinking and plenty of energy from some of the brightest minds in the insights industry.

Gabriela, Coline, Cédric and Robert flew the Bolt Insight flag across the two days, and by all accounts it was one of the highlights of the events calendar so far this year.

On the Stage

The highlight of the event for us was Gabi taking to the stage alongside Fernando Cobos, Global Consumer Insights and Marketing Analytics Director at Essity, for their session: The Ripple Effect: GLP-1, Permission, and the Taboos Women Are Rewriting.

The session explored how GLP-1 is reshaping conversations around body image, expectations and personal choice, why listening to women across different life stages matters more than ever and how AI-moderated research creates the conditions for honest conversations on topics that are often hard to discuss openly.

Bolt Insight X Essity at MRMW EU 2026Bolt Insight X Essity at MRMW EU 2026Bolt Insight X Essity at MRMW EU 2026

The conversation that followed was exactly the kind of honest, insight-led exchange that events like MRMW are made for.

Two Days in Berlin

Beyond the stage, the team spent the two days making the most of everything MRMW Europe had to offer. From sessions on emerging research technology to conversations about how brands are navigating fast-moving consumer shifts, the agenda gave the team plenty to think about and bring back to the work we do with clients every day.

We also hosted an evening dinner at Katz Orange for a group of attendees, which turned out to be one of the highlights of the trip. Great food, great company and exactly the kind of conversation that only happens in person.

Get in Touch

If you attended the session and would like a copy of the slides, reach out to the team at [email protected] and we will get them over to you.

And if you want to find out more about how Bolt Intelligence can help your team stay close to consumers, book a demo with us at today.

See you at the next one!