Bolt Insight at the Corporate Researchers Conference 2026

Bolt Insight at the the Corporate Researchers Conference in Chicago, hosted by the Insights Association.

Robbie Lees

Digital Marketing Manager

Last week, the Bolt Insight team touched down in Chicago for the Corporate Researchers Conference, hosted by the Insights Association. Three days of brilliant conversations, sharp thinking and the kind of industry connection that reminds you why events like this matter.

Eric, Glendy, Andrew and Elvys represented Bolt Insight across the conference, and by all accounts it was one of the highlights of the events calendar so far this year.

On the Stage

The highlight of the three days for us was seeing Eric Dolan, our General Manager for North America, taking to the stage alongside one of our clients, Kristi Zuhlke, CEO and Founder of SevenArrows, for their session: How to Evolve Your Insights Function for an AI-Driven Future: Experimentation to Transformation.

The session tackled one of the most pressing questions facing insight leaders right now… How do you move from experimenting with AI to genuinely transforming the way your insights function operates?

Eric and Kristi took a fresh look at the different types of insight leaders navigating today's landscape and made the case that each approach has something to teach the rest of us.

The room was packed and the conversation that followed the session was exactly the kind of honest, practical exchange that the insights industry needs more of. Not hype, not promises, but a real look at what AI-driven transformation actually looks like when you are trying to make it work inside a real organisation.

Three Days in Chicago

Beyond the stage, the Bolt Insight team spent the three days making the most of everything CRC had to offer. The Corporate Researchers Conference has always been one of the best events on the calendar for real peer-to-peer conversation among corporate insight professionals, and this year was no exception.

From sessions on the evolving role of the insights function to conversations about how brands are embedding AI into real commercial decisions, the agenda gave the team plenty to think about, debate and bring back to the work we do with clients every day.

See You Next Time

A huge thank you to the Insights Association for putting together another brilliant event and to everyone who came to Eric and Kristi's session or stopped to chat with the team on the floor.

If you missed us in Chicago or want to continue any of the conversations that started at CRC, we would love to hear from you. Get in touch at [email protected]. And if you want to see the platform in action for yourself, book a demo with the team!

See you at the next one!