Bolt

Always-on intelligence for every dimension of your brand

From brand equity and campaign impact to innovation performance and customer experience, we run continuous tracking programmes that don't just measure what's happening — but tell you why it's happening and what to do next.

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15M+Consumer conversations across 50+ languages
11/1511 of 15 top CPG brands trust Bolt Insight
20+Markets with ongoing tracking studies
10+Categories tracked

Trusted by brand and insight teams at

Most tracking gives you structure without depth, or data without decisions.

Traditional tracking

Structured, but static

  • Robust KPI backbone across every wave
  • Strong statistical analysis & frameworks
  • Standardised globally, flexible locally

Tech only / SaaS

Continuous, but unsupported

  • Always-on data and dashboards
  • Flexible and scalable
  • Limited guidance on what it means. No support to translate into action
How we do

Measure consistently. Understand continuously. Decide confidently.

We combine the rigour of continuous quant tracking with the depth of AI-powered qual and the always-on signal of social listening — so every wave tells you what changed, why it changed, and what to do next.

01

Measure consistently

  • Robust KPI backbone across every wave
  • Strong statistical analysis & frameworks
  • Standardised globally, flexible locally

02

Understand continuously

  • Continuous data collection across waves
  • AI-powered qual probes at scale
  • Social listening enriching KPIs daily

03

Decide confidently

  • Expert-led interpretation each wave
  • Always-on intelligence hub
  • Annual meta-analysis consolidating all signals

Any tracker you need, built on the same always-on framework.

Whether you need to monitor brand equity, measure campaign impact, or track innovation performance, we design continuous programmes tailored to your brief.

Brand health tracking

Monitor awareness, consideration, usage, and equity over time — with competitor benchmarking built in.

Ad tracking

Measure campaign awareness, message recall, and brand impact wave by wave — so you know what's working while it's running.

Innovation tracking

Follow new product launches from first awareness through to adoption and loyalty, capturing early signals before they show in sales.

Customer experience tracking

Track NPS, CSAT, and CES continuously and layer in qual to understand the drivers behind every score shift.

Bespoke trackers

Every category is different. We design continuous custom programmes around your specific KPIs and business questions.

Four ways we go further traditional trackers.

Flexible rotating module

Up to 20% of the questionnaire can be updated wave-by-wave to reflect seasonal priorities, new launches, or emerging topics — without ever breaking trend on your core KPIs.

Every wave enriched with QualAI

Every wave is enriched with QualAI probes, capturing decision moments, brand meaning, barriers, usage context, and what consumers truly mean when they rate an attribute.

Social listening integration

Daily social signals are layered alongside survey data, matching brand equity KPIs with organic consumer conversations — so you know what to act on before the next wave arrives.

Annual meta-analysis

At year end, we consolidate the full quant dataset with every qual deep-dive into a single meta-analysis — the numbers and the human story in one place, not two reports that never talk to each other.

KPIs enriched with QualAI, at scale.

With AI-moderated qualitative integration, we go beyond what the numbers say to capture the human context behind every metric shift.

  • Decision moments

    What drives real choices in context and how consumers arbitrate between brands.

  • Brand meaning

    What consumers truly associate with each brand — beyond predefined attributes.

  • Barriers & rejection

    The underlying reasons brands are avoided and what would need to change.

  • Usage context

    Real-life situations and need states where brands play a role.

  • Attribute interpretation

    What consumers actually mean when they say a brand is 'high quality', 'innovative' or 'for me'.

the platform

One platform ecosystem. Every method you need

Depending on your brief, we draw on a suite of proprietary and integrated tools, combining quantitative and qualitative capabilities to give you the richest possible picture.

Qual AI

Strategical Quant

Meta Analysis

Social Listening

how it all connects

Three inputs. One intelligence hub. Decisions you can act on.

Smart Tracking

Monthly survey waves

Social Listening

Daily always-on data

Qual AI Research

On-demand qual layers

Bolt Intelligence Dashboard

  • Single view of all signals
  • Live sentiment + survey deltas
  • Campaign impact overlays
  • Country breakdowns
  • Exportable for C-suite

Monthly brand report

Real-time alerts

Quarterly strategy deck

Competitor benchmarks

Campaign ROI scorecard

Case Studies

Real results from real users

get started

Ready to track what actually matters?

See how Bolt Intelligence turns brand data into decisions your team can act on.

Book a Demo