Reports
Gain access to our detailed analyses that will keep you ahead of the curve. Our reports reveal crucial industry developments, highlighting key trends and shifts in consumer behaviour.

Rackets & Brands: A Wimbledon Love Match?
There’s something unmistakable about Wimbledon. The crisp whites. The quiet tension. The strawberries and cream....

Her Game, Her Rules: This is the Moment
Following sport used to be simple: catch the highlights, check the score, move on. But...

Tooth or Dare: We’re Talking About Oral Care
Brushing your teeth might seem like just another part of the daily routine. But for...

Scoot Over: Micro-Mobility Takes the Wheel
Whether it’s a quick dash to the shops or a scenic glide through the city,...

Fly Me to the Moon: Travel Tricks from Frequent FlyersÂ
We all know someone who can find a flight for half the price at just...

Home Away from Home: Inside the Rental Mindset
What does it mean to feel at home when you’re away? We asked travellers from...

The Science of Softer Skin: Decoding J-Beauty & K-Beauty Trends
If you’ve ever fallen down the rabbit hole of skincare trends, chances are you’ve heard...

From Likes to Loyalty: Ramadan’s Brand Royalty
As Ramadan continues, Malaysia embraces a time of reflection, community and tradition. Bazaars come to...

Branded to Perform: What Moves Brazil’s Fitness Generation?
Sports and fitness have become an integral part of daily life, with more people seeking...

eSIM Exploration: No Boarders, No Limits, Just Signal
From city breaks to long getaways, staying connected while abroad is now a travel essential....

Love at First Insight: How Consumers Celebrate Valentine’s Day
Every February, shop shelves overflow with roses, chocolates and heart-shaped everything. Restaurants fill up weeks...

Super Bowl Showdown: Touchdowns and Digital Grounds
The Super Bowl isn’t just a football game. It is one of the biggest cultural...

Whispering Wonders: Exploring the World of ASMR
How would you explain ASMR to someone who has never heard of it? “So, there...

Espresso Yourself: Coffee Cravings and Caffeinated Conversations
For coffee enthusiasts, the experience goes far beyond caffeine. It’s about the soothing routine of...

Front Row Frenzy: The Chaos of Concert Tickets
Picture this: your favourite artist has just announced a once-in-a-lifetime concert, and you’re determined to...

Cocoa Confessions: Inside the Minds of Chocolate Lovers
Chocolate is more than just a treat, it’s a moment of comfort that can bring...

The Green Connection: Does Sustainability Drive Loyalty?
Sustainability isn’t just a trendy talking point anymore, it’s something consumers genuinely care about. More...

Breaking Down the Ballot: Focussing on America’s Undecided
The 2024 US Presidential Election is here, and undecided voters hold the keys to some...

Trick or Treat: The Haunting Habits of Halloween Shoppers
Halloween isn’t just about spooky costumes and feasting on sweets…it’s a holiday steeped in nostalgia,...

Brewed to Perfection: Unlocking the Craft Beer Connection
Craft beer has become more than just a beverage, it’s a way of life for...

Smooth Operators: The Rise of Men’s Grooming Rituals
Gone are the days of a quick shave and dash…men’s grooming has evolved into a...

Remote Revolution: Where Are You Logging In?
Remote working, a necessity during the pandemic, it is now becoming the new normal! What...

Cream of the Crop: What’s in Your Dream Jar?
In the tricky world of skincare, the needs and preferences of consumers can vary significantly....

Coin Collectors: The New Age of Digital Assets
Cryptocurrency isn’t just a trend or a fad…it’s a financial revolution that’s capturing the imagination...

Vinyl Revival: The Return of Record Culture
In an age where digital music is the norm, vinyl records are making a striking...

From Holiday to Homework: Mastering the September Shift
As the UK summer comes to a close and kids settle back into school, parents...

Matcha Magic: Stirring the Green Revolution
The UK has seen a green wave sweeping through the beverage market, making it’s way...

Golden Threads: How China’s Gen Z is Spinning Luxury Fashion
China is a thriving hub for luxury goods, where the allure of high-end fashion and...

Sips & Secrets: Cracking Open Singapore’s Gen Z Drinking Culture
One of only three city-states in the world, Singapore is known as one of Asia’s...

Going for Gold: Brands in the Olympic Fold
As we gear up for the 2024 Olympic Games, the spotlight isn’t just on the...

In-Game Purchases: Digital Deals and Real-Life Feels
In-game purchases have transformed the gaming landscape. Since the first microtransaction in 2006, through Bethesda’s...

Smartphone Scenes: Teen Clicks and Parental Tricks
The boom in smartphone usage over the past 20 years has been nothing short of...

Polling Pulse: Young Voices and Election Choices
In the tricky landscape of UK politics, understanding the motivations and concerns of young voters...

On The Racing Line: Pole Positions and Podium Ambitions
In the realm of high-octane excitement and cutting-edge engineering, Formula 1 reigns supreme, captivating millions...

Euro 2024: The Social Significance of the Beautiful Game
In today’s sports-obsessed world, the cultural and social impact of major football tournaments like Euro...

Taylor’s Version: Boosting Economies and Shaping Societies
In today’s digital-driven and social media-centric world, the influence of public figures on consumer behaviour...

Second-Hand Splendour: The Rise of Second-Hand Luxury
In today’s tricky world of luxury fashion, a notable shift is underway among the younger...

Signals and Stories: Navigating The Telecom Landscape
In the modern day, technology is evolving faster than ever before. Living in this digital...

From Piggy Banks To Pixels: The Digital Revolution in Consumer Banking
In BoltChatAI’s latest exploration, our fully automated qualitative research tool took a dive into the...

Live Smarter, Not Harder: The Latest in Smart Home Technology
In our most recent exploration, BoltChatAI delved into the evolving landscape of smart home technology,...

Future Ink-vestments: Are Tattoo Enthusiasts Ready to Spend on Specialist Skincare
In our latest investigation with BoltChatAI, we ventured into the vibrant realm of tattoos and...

Looking for Luxury: The High Spend Hitlist!
In our latest exploration with BoltChatAI, we delve into the world of luxury shopping. As...

Pooch Preferences: Navigating Current Trends in Dog Ownership
Is the pet care industry keeping up with the pace of dog owners? In the...

Pampered Pets: The Latest Trends in Pet Owners’ Buying Habits
Is the pet care industry adapting to the the ever-changing demands of pet owners? What...

Unwrapping Gen-Z reactions to flagship brands 2023 Christmas Campaigns Part 2
As we step into December, the festive season kicks up a gear and brands are...

Unwrapping Gen-Z reactions to flagship brands 2023 Christmas Campaigns
That’s right, it’s almost December. And that means brands across the land are lining up...